Posts Tagged "toyota"

The social world goes mobile

May 31 2011

One of the background elements of the LIVErtising course is the evolution towards mobile access to the Internet. Progressively the Internet goes to the user rather than the opposite. Internet access is no longer exclusively a desktop experience. Wi-fi and 3G connexions have done to the internet what the remote control did to television: free the user from a physical contact with the appliance. Then, internet connexion on laptops has evolved into…

LIVErtising Notes 2 – part B

Feb 17 2010

Here is the updated document for our next class. I insist everyone should print it before attending, to make note easier. The best format is probably “3 slides on 1 page” – which leaves more space for a few quick notes.