Posts Tagged "television"

Should you cut the TV Cable Cord? Here is how to decide!

Feb 17 2016

Last week in LIVErtising I tried to answer the question whether traditional media should be considered dead for advertisers and adpeople – especially television. If the obvious answer is “no”, my intention was to provide up-to-date background information to support that position. Just in case you are still a little confused by the possibilities offered by the evolving television landscape, or if the recent LIVErtising 16.3 lecture left you wondering: here is…