Posts Tagged "Justine Jordan"

To get response, be responsive

Oct 11 2013

  You do not need to be a communication guru to claim that SO-LO-MO is not just a buzzword. Communication is now inherently social, local and mobile, which does not prevent it from keeping seemingly contradictory characteristics: it is for example GLObal as well as LOcal. This is something we’ve been hammering on in the LIVErtising approach. One major consequence for e-mail marketers shows in the inescapable fact: consider that very soon…