Posts Tagged "David Hachez"

Raz*War 2012 Elevator Pitch

Apr 03 2012

On May 3rd 2012 we are to take the Elevator Pitch for the Raz*War campaign introduced by David Hachez.   Regarding the assignment for the pitch here is a short summary of your challenge. Principle : The Elevator Pitch Format : Work in groups of 4 with at least one man per group. Each group will have 5 minutes sharp to present, no more, no less. So: this is timed!  Challenge : Find…

A Few Words on Social Media by David Hachez

Mar 06 2012

Hear, hear: this week we’ll have the pleasure to welcome David Hachez  aka The After. David is a Belgian social media practitioner. He has set up various ventures, among which Brandialog and, more recently, Raz*war, “A revolutionary shaving brand proposing quality shaving at fair prices”. This enabled David to garner the Bizz Starter Award (2010) and the Plugg Audience Award (2010). In a second life David lectures at ICHEC-Entreprises and at Solvay Entrepreneurs’ Pool…

Follow up on “Social Media WTF(uzz)?”

Mar 23 2010

Hello again, Thanks a lot for your attendance and engagement of last Thursday. It was fun and instructive. Regarding the assignment for the 20th May here is a short summary of what is asked to you. Principle : The Elevator Pitch Format : Work in groups of 4 with at least one man per group. Each group will have 5 minutes to present Challenge : Find a strategic line (the strategy) for…

Why would you believe it?

Mar 13 2010

Hello you. Next Thursday I will be joining you for a 2 hours discussion around social media and its place in the global communication framework of brands. I will try to be as concrete as possible for you and I will mainly focus on a real life example I am personnaly involved with : Raz*War (up to you to search for more info about that mysterious name ;-)) There will be a…