Jean-Pierre Ranschaert 2011, Infographic, tools CMO.com, Digg, Facebook, flickr, Infographic, LinkedIn, objectives, Reddit, social media, StumbleUpon, tumblr, Twitter, youtube
One of the fundamentals in communication, as in everything you undertake, is to define your objectives: where do you want to get, what do you want to achieve? This is true in advertising as well as in social media marketing. Never forget this. Even more: start by stating your objectives. On paper. Clearly. In a [...]
Jean-Pierre Ranschaert 2010 Course, 2010 Notes, 2010 Skydrive Dulux, flickr, GM, Google analytics, Greenpeace, Kettle, nikon, notes, RSS, Skydrive, social media, social networks, tags, Technorati, Unilever, wholefoods, wiki
Hello again, here are as promised the notes to print for tomorrow’s lecture. I have provided them in two formats, ppt and pdf, for your ease of use. I hope this solves the remaining problems. They are on the usual skydrive for our course. Share| Share this on Yoolink
Jean-Pierre Ranschaert 2010 Course 4 p's, @joelcomm, @yoolink, adsense, adserver, adwords, apple, blendtec, cim, content integration, craiglist, crowdsourcing, display, edf, email, flickr, flixter, glooq, gm next, kellogs, lead generation, livertising 2, metriprofi, metriweb, netlog, nikon, notes, online, ppa, ppc, ppm, rich media, search, second life, SEM, seo, skittles, social media, tourisme gps, toyota, Twitter, united airlines, wannabe, wholefoods
Here is the updated document for our next class. I insist everyone should print it before attending, to make note easier. The best format is probably “3 slides on 1 page” – which leaves more space for a few quick notes. Share| Share this on Yoolink