LIVErtising assignment 2012 #1 – videos

February 14, 2012

If you look up at the header of the blog you’ll see the different pages – one of them is the “video gallery“. This gives you access to most of the videos we’ve watched together. For you to watch again later.

Now, some of them provide some key information to understand the LIVErtising mindset, the set of mind of connected advertising. As the saying goes: Social Media Marketing is not about using social media tools; it is about being social in the first place. But this mindset requires a complete change in mentality, definitely in the advertiser’s mind. 

In these “video assignments” I am asking you to watch some of those videos again, to get a good, a complete grasp of their message.

Feel free to bring your comments, questions or suggestions. They are always welcome.

 

 

 

 

 

 

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