Why would you believe it?
Next Thursday I will be joining you for a 2 hours discussion around social media and its place in the global communication framework of brands.
I will try to be as concrete as possible for you and I will mainly focus on a real life example I am personnaly involved with : Raz*War (up to you to search for more info about that mysterious name ;-))
There will be a follow up ‘conversation’ to this first exchange and in order to provide you with a first taste of it, I would like to ask you a first question : Why do you think this blog ( http://www.shavebook.com/ ) is or is not a good communication approach for the brand?
David (Ihecs PUB98)